The old Buy.com has been acquired by Rakuten.com and I have tried again and again to click on “Unsubscribe” because I do not want to see emails from the company anymore. The website to unsubscribe looks like this:
It looks simple enough, doesn’t it?
And yet I keep receiving emails from Rakuten.com….
Do eCommerce companies make it intentionally difficult to unsubscribe from their mailing lists?
Gee, I just can’t guess.